Bloomsburg Campus has maintained a nearly two-decade relationship with Pepsi as part of a broader State System-wide pouring rights contract. The partnership, which began in 2005, is currently in its third ten-year agreement set to expire on June 30, 2025.
The contract grants Pepsi exclusive beverage provision rights across the Bloomsburg campus, with limited exceptions. This comprehensive agreement covers all campus facilities, from dining services to athletic venues and vending machines.
“The contract permits, with minor exceptions, exclusive beverage provisions for all areas of the Bloomsburg campus,” explains Jim McCormack, Associate Vice President of Fiscal Affairs and Pepsi Liaison at Commonwealth University. In this role, McCormack oversees “products, ordering, payments, and servicing all areas outlined in the contract.”
The university benefits from several funding pools established through the partnership. These include an annual sponsorship, growth in sales funding, marketing initiatives, sustainability projects, and support for athletics and summer camps. While the liaison doesn’t manage all funding aspects, they authorize spending for marketing events and university initiatives.
Maintaining adequate beverage supplies across campus relies on Pepsi’s automated inventory management systems. “Pepsi uses a number of automated tools and devices that communicate their status to handle anticipated needs on a daily basis,” McCormack notes. Historical ordering data helps anticipate demand spikes during busy periods like move-in week and major campus events.
Sustainability is another component of the partnership. While Bloomsburg maintains its own recycling program centered around collection containers, Pepsi contributes through corporate initiatives to reduce virgin plastic and increase the use of recyclable materials. The university can access sustainability funds for campus environmental projects.
Student feedback primarily comes through the Food Service Committee, which has occasionally prompted changes to fountain drink offerings. The campus provides a wide variety of Pepsi products, balanced against factors like sales performance, available space, and contract requirements.
Looking ahead, McCormack indicates that priorities include “ensuring product availability and access to the newest products” while maintaining “fidelity in pricing, payment, equipment reliability, and on-time product delivery.” The partnership continues to operate smoothly as both parties look toward potential contract renewal discussions in the coming year.
PepsiCo on Bloomsburg Campus
